I see far too many business owners attempting to build their business on the “old model” which means that they have a website, they offer free consultations and they post all over social media with the hope that someone will take an interest. It isn’t working, right?
The alternative is that you are donating to the Zuckerberg Foundation, in other words, because you are running Facebook ads, without having built an audience, you are wasting money.
Having a Facebook Group is one thing, learning how to turn that into a tribe is another. Get that right and Facebook will send you organic leads (yes, free leads!), you will be positioned as an expert within your niche, you will be able to convert 80% of your qualified leads and you will be invited to speak at events and interviewed in the media.
It is my absolute belief that if you are a business owner, who has not created a Facebook group, and more than that, has not learnt how to turn that group into a tribe, you will not make it successfully online in 2020.
If you want to get ahead of the game, to be the stand out in your niche, to grow your income and your impact, the time to start building your Tribe is NOW.